
From Anita’s desk
Anita Patel
Minerva Tec Group
Hi everyone, and welcome to the first issue of The Minerva Memo, April 2026. I started this newsletter to share clear, actionable IT and telecom advice. No fluff,, just straightforward insights to help your business thrive.
25%
Average client savings versus going direct
Avoid the renewal trap
Automatically renewing IT and telecom contracts can mean missing better options. Review your agreements and compare providers before committing to another term.
An advisor like Minerva Tec Group can assess your needs and help identify suitable solutions. On average, clients save 25% versus going direct, with zero cost to engage.
Market watch: make your business easier to reach
Slow responses, missed calls, and clunky voicemail frustrate customers and cost business. AI embedded in everyday communication platforms can help you respond faster, route enquiries more intelligently, and follow up automatically.
You don't need a big IT team or a major overhaul. The right platform does the heavy lifting, while a vendor-neutral review helps you avoid paying for more than you need.
A little personal news
I was recently named to the inaugural class of 2026 Channel Partners Tech Advisor Thought Leaders. I'm honoured to be recognised alongside some brilliant people in the industry. Here's to doing right by our clients.
Key takeaways
- Review contracts before they renew.
- Compare providers against your current business needs.
- Look for practical AI features that improve customer communications.
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